Boise Bucks
My older sister attended Boise State for undergrad and every time I visited I always noticed the die-hard football fans. Boise is a town that deserves an NFL Team. Introducing, the Boise Bucks!
Programs Used
Adobe Illustrator and Photoshop
Inspiration
I was inspired by the landscape of Boise. There are many northern animals like deer and elk which inspired the name and the antler logo. I incorporated the luscious greens and blues from the wilderness and the white caused by the large amounts of snowfall.
Trial Logos
I wanted to try an entire deer but it just did not work. The right logo was too rounded and did not feel fierce enough to be an NFL Logo.
Final Logo
Uniforms
I wanted to do a turquoise uniform with the brown and cream colored accents. I experimented with different color combos but ended with keeping the helmet and cleats white. The logo stands out nicely and elevates the uniform.
Event Ticket (old and redesigned)
New ticket
Old ticket
After some feedback, I was told my event ticket felt outdated. I couldn’t agree more. I was told the ticket did not match the same energy from the billboard below. I wanted to change that. My event ticket is a freebie fans can get at games! Reintroducing the Boise Buck ticket!
Billboard
Social Media Graphics
Most noticeable is the dust and light texture. My plan for the social media feed is that this season would be very film-camera and digital-camera-inspired. Posts would feature a player's "Day in the Life on Film", etc. With that in mind, I wanted the season's graphics also to have that retro feel.
